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Why You Should Read This Book

 

How is my book different from the others you might find on this same topic? First, it was written specifically for the business owner and it contains critical information that has been proven to maximize the selling price of your business. Most other books on selling businesses are written by accountants or lawyers, and as you would expect, they typically focus on their authors’ areas of expertise. While they contain detailed narratives exploring complicated accounting and legal issues, none of this information will help you to get one dollar more for your business.

            Furthermore, these are the issues that lawyers and accountants are hired to deal with. As you will see clearly when you read this book, lawyers and accountants perform important functions that are critical to closing the sale, but these activities have nothing to do with determining the selling price of your business. In fact, the price is completely determined before these advisors get involved in the sale process.

            This book focuses on what you, the business owner, can do to prepare and market your business to ensure that you get top dollar at the time of sale. One more important point: throughout this book, I emphasize the value of retaining a professional Mergers & Acquisitions advisor to assist you with the sale of your business. Why? Because it is highly improbable that you will be able to sell your business for as high a price as would be obtainable by an experienced Mergers & Acquisitions advisor. After reading this book, you will see why the difference in selling price will more than offset the fee. Furthermore, your advisor will handle the transaction while you continue to do what you do best — and what is best for getting the most value at the time of sale — which is running your business.

            By following the rules in this book, and by hiring a competent Mergers & Acquisitions professional, you can put millions more in your pocket when you cash out.